YouTube is the second largest search engine behind Google. Every month, more than 2 billion people visit YouTube. And their visits keep continuously increasing. Do you need to know more?
YouTube is the perfect platform to spread your message and attract visitors using both the emotion & power of video, and the science of online advertising. Videos are as effective as TV in building awareness of your brand, and on average they increase the traffic to your site in a 20%, according to Google. Connect with your audience by advertising on YouTube and attract visitors to your site from your videos.
Advertise on YouTube and you will experiment the great performance of a cost-effective advertising method for you to expose your products and services to users that are actually looking for them. YouTube videos offer a unique opportunity to reach, engage, and retain potential customers.
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Advertising on YouTube will let you reach customers that you wouldnāt have reached otherwise, customers you never knew existed. Moreover, the influence of Youtube video ads is much deeper and stronger than standard paid search ads or even than TV ads, as this type of advertising mixes the emotions that generate TV ads with the science and relevancy of online advertising.
At Gloc Media our team members are experienced at managing YouTube video advertising campaigns. YouTube marketing is an efficient method to drive qualified traffic to your site. It will help you attract new visitors as well as engage current and new potential clients, and therefore increase conversions & sales and significantly improve your ROI. Within our team we have video specialists exclusively dedicated to YouTube video marketing and YouTube social marketing & channel creation that will help you get the most from your video material.
We will work closely with you to understand the objectives of your YouTube marketing campaign: whether you want to increase number of video views, subscribers, shares, visitors to your site or just conversions & sales, it is essential to set very clear goals, so that we can set an action plan and then measure the results.
We will create a new account & channel (or optimise it in case you already have one) and upload your video content. We will also setup the YouTube advertising account and select the relevant keywords for your business using the YouTube Keyword Tool.
With the YouTube advertising account, run through AdWords, we will be able to drive highly relevant traffic to your videos: only people that is specifically searching for your products and services (or terms closely related to your business) will be directed to your videos.
At this point, we have potential customers watching your videos. Once we have the right people watching your content, we will drive them from your video to your website, so that they can make a purchase.
We will closely monitor your YouTube marketing campaign during the first hours and days once we launch it, and keep testing continuously to optimise its performance and increase your ROI.
YouTube is the second largest search engine after Google, with 2 billion visitors worldwide every month. Video turns viewers into fans, and fans into customers. Can you afford not to be there?
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