14 QR Code Epic Fails: How To Ruin Your Marketing Campaign

QR codes can be a powerful tool for companies to provide extra information to their consumers. When used properly, the use of these codes can be a fantastic way to link the real world to the online world and to encourage users to engage with brands.

The problem is that people don’t really get them. Marketers overuse them while businesses and people misuse them. And sometimes this can be hilarious. We’ve put together some of the biggest QR code fails we have found on the Internet. So here they are, this is how you should never use a QR code:

Source: WTF QR Codes

Iñigo Etxebeste, November 20, 2018