How can your business succeed on Twitter [video]

On Tuesday Twitter for Business launched a video providing a few basic guidelines for businesses on how to succeed on Twitter.

The video includes recommendations such as creating a content calendar, interacting with your followers by retweeting and replying to tweets, adding rich-media content to your tweets to boost engagement, etc. Nothing new here for social media consultants / experts, but it’s definitely a must-watch for business owners or newcomers to the social media world.

Iñigo Etxebeste, July 10, 2014