LOCAL SEARCH ENGINE OPTIMISATION
Improve your presence and optimise your online visibility where your prospective clients are with local SEO services
In the right place, at the right moment. Local search marketing will help your business attract customers nearby. Increase your exposure in your immediate area with local SEO.
Our local SEO service will help your site to gain popularity and be more search engine friendly, as well as optimise your local visibility and Google Places listings. We will help your website rank higher in local search results, and therefore you will receive more visitors from your area.
The power of maps: Google Maps organic listings and advertising
Being present on Google Maps will make it easier for users in your area to find you. Reach potential customers in your immediate area looking for your products or looking for your business.
Google Places service for businesses
According to Google, 97% of consumers search for local businesses online. Google Places offers you a great opportunity to give more information about your business and products to your potential clients in your area. Make it easy for them to find you: just be there when they are looking for you.
The growing influence of mobile on local search
Mobile search is greatly growing over the last few years, and it has a strong effect specially on local search, as people look for local products and services nearby on their smartphones. In fact, more than 50% of all local searches are performed from a mobile device. This fact gives both local and mobile advertising a huge relevance, as mobile usage is exponentially growing over the last years.
LOCAL SEO WITH GLOC MEDIA
Our approach to local SEO for companies
Local search engine optimisation is a cost-effective method to attract traffic from your local area. We will closely monitor your current presence and visibility on your region and act accordingly with a strategy that suits your business. We will keep records of the evolution of your rankings and use these insights to continuously improve your local visibility. Based on your objectives, we will create a bespoke campaign specifically designed for your needs.
At Gloc Media we believe that local advertising is key on your online marketing efforts. That’s why we will offer you all of our expertise for you to maximise your ROI and make the most from your local marketing.
The following are testimonials from GoLocalise, London’s leading voice over, subtitling and translation agency, and our Danish client Originalbeerbong. They approached us to run ongoing search engine optimisation campaigns, SEO consultations and link building campaigns:
“I really like you and Gloc Media, and I believe we have found a great SEO partner for the years to come”
“The development of the campaign looks very good, keep up the good work. I’m happy about the results. Good work Iñigo :)”
Ongoing local SEO campaigns
Local search engine optimisation is an ongoing process. Our local SEO campaigns will help your site rank higher on local search result pages, and therefore attract relevant traffic from your immediate area. We will take the following steps to ensure your site is properly optimised and to increase its authority:
1. Localised keyword selection. We will perform a research and select the most relevant keyword for your business in the area of your choice.
2. Google Maps and Google Places inclusion. We will optimise and submit the listing for your business to Google local search results’ database and therefore it will show up on both Google Maps listings and Google Places local listings.
3. Content optimisation. We will provide suggestions to tweak the content of your website to encourage more local visitors and to make your site more relevant for the terms you want to rank for.
4. Localised meta tag optimisation. We will provde suggestions to tweak the meta tags of your wepages, in order to make them more user and search engine friendly.
5. Link building. We will provide a number of high quality links to your site from third party popular sites.
It is highly advisable to perform a SEO consultation along with the implementation of the local SEO campaign for optimising results. The SEO consultancy will provide with recommendations to improve your site’s structure in order to make it more search engine friendly.
Local search engine optimisation is a strategy that can be adopted in isolation, but it is highly advisable to consider it as part of a wider, multi-channel approach, being part of a general integrated search strategy, as it will have a stronger effect and will add more value to your overall online efforts.
What else to consider on top of local SEO services…
If you think local SEO can help you, you should know that we provide a number of SEO-related services that your business could benefit from:
A content marketing agency will help you become an authority and top industry player. Generate valuable contents to attract and engage your prospects and eventually convert them into customers.
Implement an international SEO strategy and offer your services in other countries or even worldwide. Run multilingual SEO campaigns and reach potential customers all around the world.
Popularity of your site is one of the most important factors that Google will consider when ranking your site. Building links to your site from third party sites will increase your online popularity.
We will thoroughly analyse your website to ensure its structure and content are optimised.
Since Google is continuously demanding fresh and original quality content, a newsroom within your website might be the answer to greatly improve your SEO results and boost your online visibility.
Keep your friends close, but your enemies closer. Get to know your competitors, where they are investing and which campaigns work for them, so that you can make smarter decisions.
Want to find out more?
For any questions you may have, get in touch and find out how we can help you. Whether you want to ask a general question about a digital marketing channel or enquire about what we can do for you, please feel free to drop us a line. We are more than happy to help!