Integrated Marketing Strategies
The total is more than the sum of its parts – combine multiple channels, implement an integrated search strategy to optimise your brand’s visibility
A HOLISTIC APPROACH TO SEARCH MARKETING
Search campaigns are more efficient when multiple online marketing techniques and channels are combined in a synergistic effort
Successful results on search marketing campaigns come from coordinating a variety of online channels such as SEO, social media platforms, PPC advertising, remarketing, mobile campaigns, video marketing, display advertising, blog marketing, etc.
While you could opt to invest in a single approach, it is advisable to develop an integrated search strategy in order to maximise the ROI of your campaigns.
Integrated search is about combining search engine optimisation, paid search techniques, social media campaigns, mobile advertising and other approaches to maximise online exposure. Implementing different strategies across multiple channels complement and strengthen each other adding more value to your online efforts.
WE ARE BESPOKE
Design your own integrated search campaign
We will analyse the goals of your business and accordingly recommend you a set of strategies in order to get the most from your site and maximise the ROI of your online efforts. Your integrated search strategy with Gloc Media can include some or all of the following services:
Pay Per Click Management
We provide outstanding PPC management services. We will help you maximise the ROI of your online advertising. Attract relevant traffic and convert your visitors into customers.
Search Engine Optimisation
We develop integrated SEO solutions combining on-page and off-page SEO services. Increase the traffic to your site, and make sure you are there when your customers are looking for you.
Social Media Marketing
Connect and engage with your audience and take control over your online brand reputation. Don’t underestimate the power of working with a social media agency, it could be your wisest investment.
Mobile Marketing
Smartphone and mobile usage is exponentially increasing, and so is the audience for mobile advertising. Leverage the opportunities given by this platform with infinite possibilities.
Video Marketing
Videos are as effective as TV in building awareness of your brand, and on average they increase the traffic to your site by 20%. Connect with your audience and promote your video through your customers’ favourite websites.
Display Advertising
We spend 95% of our online time reading and engaging with content on websites. Google’s Display Network lets you reach more potential customers by placing ads on news sites, blogs and other niche sites across the Internet.
Content Marketing
A content marketing agency will help you become an authority and top industry player. Generate valuable contents to attract and engage your prospects and eventually convert them into customers.
Remarketing
On average, 98% of your visitors will leave your website without purchasing. Remarketing allows you to retarget potential customers who have previously visited your site as they browse the web.
Facebook for Business
Connect with over 1 billion people. Target only the right people, filter your audience by location, interests, age, profession,…
YouTube Social Marketing
YouTube is the second largest search engine after Google, with 800 million visitors worldwide every month. Video turns viewers into fans, and fans into customers. Can you afford not to be there?
Web Analytics Consultants
Listen to your customers. They are telling you what they want every time they visit your site. Benefit from these useful insights to understand your audience’s behaviour.
Want to find out more?
For any questions you may have, get in touch and find out how we can help you. Whether you want to ask a general question about a digital marketing channel or enquire about what we can do for you, please feel free to drop us a line. We are more than happy to help!
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