Search engine optimisation campaign
What was the goal?
GoLocalise hired us to implement an SEO campaign. They wanted to improve their rankings on Google for their target keywords and eventually increase the number of visits from organic search. Needless to say, the objective was to increase the number of leads, quote requests and sales through their website.
What did we accomplish?
We doubled their organic traffic within 8 months.
But not only that. After the success of the SEO campaign, GoLocalise wanted us to run PPC ad campaigns through Google AdWords and Bing Ads and a social media marketing campaign with social paid advertising. As a result we increased the total traffic to their site by 100% within 10 months.
How did we do it?
We carried out a thorough analysis of their website and provided GoLocalise with an SEO consultation report, including recommendations to improve their contents, navigation paths and the structure of their site.
Our analysis found that their new site used 302 temporary redirects which prevented most of their webpages from being indexed by Google. We also noticed a number of webpages with duplicate content. Once these and other minor issues were resolved, the number of indexed pages grew exponentially, and went from about 500 indexed pages to over 11,000 in less than two weeks.
Other campaigns we have developed for GoLocalise
These are some of the other digital campaigns we ran for this client:
We provide outstanding PPC management services. We will help you maximise the ROI of your online advertising. Attract relevant traffic and convert your visitors into customers.
Connect and engage with your audience and take control over your online brand reputation. Don’t underestimate the power of working with a social media agency, it could be your wisest investment.
Are you a small business owner? Is your business targeting a specific geographic location? Then you surely want to optimise your local visibility.
Target only the right people. Filter your audience by location, interests, age, profession,… It’s through thorough targeting that generates a better control over costs and allows to maximise your ROI.
Bing is the third biggest search engine worldwide. It just can’t be ignored. Reach millions of potential customers with the Yahoo! & Bing Ads Network.
Make sure that your brand shows up on Google. With Google AdWords, you can reach customers that are specifically searching for the services that you offer.
Popularity of your site is one of the most important factors that Google will consider when ranking your site. Building links to your site from third party sites will increase your online popularity.
We will thoroughly analyse your website to ensure its structure and content are optimised.
Place your videos on third party websites that you choose. Advertise on Google’s Display Network, the biggest advertising network ever, and you will be reaching 89% of total online viewers.
Experiment the power of video. Turn your viewers into fans, and fans into customers by advertising on YouTube.
Videos are as effective as TV in building awareness of your brand, and on average they increase the traffic to your site by 20%. Connect with your audience and promote your video through your customers’ favourite websites.
There is always room for optimisation. Let us have a look over your online activity and search campaigns. We will tell you what can be improved.
Whether you are an individual looking for improving your search engine optimisation skills or a business that wants to move its SEO activity in-house, you can learn all you need to know with our courses.
Want to find out more?
For any questions you may have, get in touch and find out how we can help you. Whether you want to ask a general question about a digital marketing channel or enquire about what we can do for you, please feel free to drop us a line. We are more than happy to help!